Tourism & Hotels

Lead Generation for Tourism & Hospitality

Fill your rooms. Sell more experiences. Build a direct booking engine with email and SMS.

The challenges of tourism & hotel marketing

Over-dependence on OTAs

Booking.com and Airbnb take 15–25% commissions-every direct booking lost costs you dearly.

Seasonal revenue gaps

Low-season periods drain cash flow without a proactive campaign strategy to stimulate demand.

No direct relationship with guests

When guests book through OTAs, you don't own their contact data-so you can't market to them again.

How squareMX grows direct hotel bookings

1

Direct booking email campaigns

Re-engage past guests with exclusive direct rates, early-bird offers, and package deals that bypass OTA commissions.

2

Low-season SMS promotions

Fill empty rooms during slow periods with targeted last-minute SMS deals sent to your opted-in guest database.

3

Guest loyalty automation

Automated post-stay emails, birthday offers, and anniversary campaigns that bring guests back year after year.

+38%
More direct bookings
-25%
OTA commission savings
2.9x
Guest retention ROI

Tourism Campaign Results

A boutique hotel chain increased direct bookings by 38% and saved over €40,000/year in OTA commissions using squareMX email and SMS campaigns.

Business Web Creation

A website optimized for your sector

squareMX develops custom web solutions tailored to your sector's needs: presentation website, e-commerce, or CRM with advanced data management.

Presentation Website

A professional website matching your sector's standards, SEO and conversion optimized.

E-commerce

Online store with product catalog, secure payments, and loyalty tools.

Custom CRM

Tailored management application: client tracking, automations, data reporting.

Technologies

SymfonyVue.jsReactNode.jsPHP / LaravelPostgreSQLStripeDocker / AWS

Grow your direct bookings today

Get a free audit of your hotel marketing and booking strategy.

Get a Free Audit